To promote the company’s horizontal directional drills in the Indian market, XCMG Foundation recently worked with XCMG Export and Import Co. Ltd. to hold 2 product conferences in New Deli and Ahmedabad respectively. More than 100 guests attended the conference including large local builders and XCMG’s existing as well as new clients.
During the conferences, dealers and XCMG staff gave a detailed introduction of the HDD market, XCMG’s products and services, to the clients. With videos and technical staff’s presentation, the clients were very confident about XCMG’s HDD products. As soon as the 2 conferences were over, orders for more than 10 HDDs were secured.
To highlight XCMG’s support and focus on the Indian market, banquets and lucky draw sessions were arranged for the conferences. This not only increased XCMG’s brand awareness among the clients, but also let them feel close to XCMG.
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