Editor's note:

After more than half a year's time, in the concerted efforts of the parties, the machine group affiliated companies implement "the machine group to promote brand integration implementation plan" basic to achieve the main goal of the task, the machine group, the main brand identity in incorporated into all levels of brand integration enterprise widespread application, the machine group basic unification, the external image of brand integration strategy made significant achievements.

Outdoor building sign setting as the focus of the group's brand integration strategy, has also achieved fruitful results. Up to now, more than 60 middle and high-rise buildings have been installed in many places, including many landmark buildings relay. Lighting up the national engine ” , become the most dazzling local scenery.

& other; Lighting up the national engine ” Since the start of the relay action, one after another, continued hot, wonderful. Around New Year's day, the relay action is accelerated heating. On January 15, 2020, more than 30 outdoor buildings in 11 provinces and cities including Beijing, Shanghai, guangdong, sichuan, zhejiang, chongqing, hubei, shaanxi, jiangsu, hunan and henan were successfully installed and illuminated by the affiliated enterprises of guoji group. Lighting up the national engine ” Relay action (season 3) New Year's eve.

In xicheng district of Beijing, daxing district, haidian district, China mechanical equipment Engineering Co., Ltd., China heavy industries group Co., Ltd., China the CAMC Engineering Co., ltd. in China yuan international Engineering Co., Ltd., China's constant day group Co., Ltd., China's textile science and technology Co., Ltd., China heavy industry group Co., Ltd. (see Engineering machinery complete set Co., Ltd., five companies scramble to & other; Lighting up the national engine ” .

Located in baoshan district, Shanghai, China machinery & equipment engineering co., LTD.

At night, the new red logo on the building of shenzhen zhongshe industrial co., the China machinery and equipment engineering co., in luohu district, illuminates the square.

Following the position of Luoyang Science & Technology Co.,Ltd. Chengdu tool research institute Co.,Ltd. Lighting up the national engine ” Later, located in deyang city zhujiang east road and jinshajiang west road, China machinery heavy equipment group co., ltd. and China machinery industry construction group co., ltd. China machinery industry first construction co., ltd. staged a New Year relay.

Located in binjiang district, hangzhou, China united engineering co., LTD., has created a unique landscape with the national machinery brand logo.

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In the adjacent beibei and jiulongpo districts of chongqing, guoji group science and technology research institute co., LTD. Chongqing material research institute co., LTD., China united engineering co., LTD. Lighting up the national engine ” And complement each other.

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Located in wuhan economic and technological development zone, China national machinery construction group co., LTD.

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Zhonglian northwest engineering design and research institute co., LTD., located in xi 'an high-tech zone, lit up the logo of the main brand on the first weekend of 2020.

In nanjing xuanwu borough and pukou high-tech zone, taizhou chun road, suzhou industrial park, changzhou new north district, new landmark light show in jiangsu su da group co., LTD and jiangsu Sue beauty of textile international trade co., LTD., China forma machinery group co., LTD., jiangsu Lin hai machinery group co., LTD., China ocean aviation group co., LTD. Suzhou industrial park, dragon pharmaceutical co., LTD., China heavy industry group co., LTD., the machine heavy industry (changzhou) machinery remanufacturing technology co., LTD in succession.

China international engineering design & research institute co., LTD.
Located in shaoshan road, changsha, China machinery engineering co., LTD. Lighting up the national engine ” Baton for action.

Zhongyuan road, the main brand identity dressed up in zhengzhou city of vi design and research institute of mechanical industry Co., Ltd., the new material industrial park of Luoyang Bearing Science & Technology Co., Ltd., songshan road of China machinery industry construction group Co., Ltd., China machinery industry construction engineering Co., Ltd., 4 RanTun north road of China machinery industry construction group Co., Ltd. China machinery industry mechanical engineering Co., Ltd and Luoyang build way China yituo group Co., Ltd., JiLin Road Luoyang Bearing Science & Technology Co., ltd. in Luoyang Bearing research institute Co., Ltd., adds a beautiful beautiful scenery into two ancient capital.

To enter the brand integration work in 2020 “ Deepen the years & throughout; , the main part of the outdoor building logo has been completed, and the main brand logo of China national machinery corporation has played an important role in brand communication of the group. After the Spring Festival, a new batch of outdoor buildings will be set up one after another to continue the relay. Lighting up the national engine ” Good run, & other; The last stick. To inject more brand power into the higher quality development of guoji group.

Correspondent: guoji group brand department he yuan
Edit: wang shifu

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