The wind is just right to set sail，Fen Ji Chasing the Waves。From an ordinary salesman，Gradually grow into an experienced marketer“Veteran”；Climb and roll all the way，Take root in the first-line market for ten years…As the executive manager of Shandong market of Zoomlion Concrete Machinery Marketing Company，Luo Zhongping has a dream、Struggle with determination，Leading a team that can win battles.，Create symbiosis with customers、Depend on each other，Take practical actions to create greater value for customers，Earn lasting trust。Leading Shandong Market Trend in Zoomlion Products，While the circle of customer friends continues to expand，He also became a practice company.“Four strengths”A vanguard example of spirit。

△Luo Zhongping, Executive Manager of Shandong Market of Zoomlion Concrete Machinery Marketing Company

Deep ploughing, keeping the clouds open and seeing the moon bright

2012，Luo Zhongping, a university graduate, joined the Zoomlion family.，He was assigned to do marketing in Shandong market.，Began to visit customers with the master。

“I was born in the countryside.，The eloquence is not good，Not very eloquent.。The way I see it，Sales must be honest with each other.，Intersect with heart，I'm more inclined to do it well.，Let others know me through facts.、Recognize me。”Luo Zhongping's simple words convey an unshakable belief.。

In the busy area of Luo Zhongping，One customer has not offered to buy a product for several years.。Luo Zhongping did not give up，Keep the pace of the visit，Stick to it for a long time，With the unique stubbornness and tenacity of Zhonglian people.，Impressed the customer，Finally, the order was successfully completed。Four Zoomlion 63-meter pump trucks have entered the local market successively.，In order to be strong and durable、Super high cost performance and other advantages to establish word of mouth，Set off a wave of long-boom pump truck。

“I have dealt with Luo Zhongping for seven years.，We didn't buy a pump truck during this period.，He often comes to visit us.，I also have a deeper understanding and trust of Zoomlion and Ronaldinho.。In 2019, we will restart the purchase plan.，The first 63-meter pump truck order was handed over to Zoomlion.。”General Manager Yu, a customer in Zibo, Shandong, praised Luo Zhongping himself and Zoomlion's products.。

△Luo Zhongping at work

Sincere,Gold and stone are open。“Why customers choose us，Because we have won the trust of our customers.。Solid product knowledge、A professional image、Sincere communication，Think of the customer、Responsible attitude towards customers，It is the essence of effectively gaining customer trust.。”Luo Zhongping said。

“Head Wolf”Lead and cooperate for a win-win situation

Turn the clock to 2017.，Luo Zhongping, who has been fully experienced, has faded.，Grow into a sales elite with outstanding performance，In terms of teamwork and leadership，Have begun to have breadth of mind and boldness of vision。At that time, the domestic construction machinery industry ushered in recovery.，Rapid growth of market demand，How to make use of existing resources to gain core competitiveness，Become an imminent problem。

The marketing system of Zoomlion began to implement a new performance system.，In order to further stimulate the subjective initiative of sales staff.。Luo Zhongping took the initiative to meet the challenge at this time.，Become the leader of Shandong Luzhong Group of Concrete Machinery Marketing Company。Facing the rapidly changing market，As a group“Head Wolf”Luo Zhongping dares to fight.、Be good at spelling，Under his leadership.，Team to achieve efficient collaboration，Continuous breakthroughs have been made。

The integration of marketing service is the focus of Luo Zhongping.，In his opinion，Fully mobilize the strength of service personnel，Able to capture opportunities and drive business faster，It can also create greater value for customers.。In multiple orders of Luzhong Group，Service helps business，Business back-feeding service，Realized with mutual support“1+1>2”The eye-catching effect，At the same time，Customers buy comfortably、Use it at ease，It also recognizes the products and technical services of Zoomlion.。

“Whether it is sales or service personnel，We are all brothers fighting side by side.，No matter the winter or the heat，Let's go to the construction site together.、Remove the pipe，Also visit customers together.。Everyone is a salesman.，They all need to play their roles and technical advantages.，Because on the front line of the market，In the eyes of the customer，Each of us represents Zoomlion.！”Luo Zhongping said。

2019，Luzhong Group achieved annual sales of 132% compared with the same period%Excellent results，Customer recognition of the company's brand is increasing day by day.，The market share has also been rising all the way.。2021，Luo Zhongping won the award“Zhonglian Star”。Nowadays，In Shandong, a big province of concrete machinery production and marketing，Zoomlion's pumping products maintain high sales volume every year，Long Boom Benchmarking Products Win the Championship Steadily，Aurora Green is speeding up all over the land of Qilu.。

△Luo Zhongping and his team

Be fearless of the trough，There is a way in the peak。Luo Zhongping and his team are pioneering with aggressiveness，Win-win with tenacity，Win a decisive victory in the market competition。“Nowadays，Under the performance partnership model，We work as a team.，Team structure is more reasonable，Marketing and service capabilities are becoming stronger and stronger.。Steadfastly follow the pace of the company with my brothers.，Based on struggle，We will be able to manage the market well.，Get the long-term trust of customers，Achieve steady and sustainable development。”Luo Zhongping said。