The other day，Sponsored by China Quality Association、The 2022 China Brand Innovation Summit and the 10th National Brand Story Competition Final, sponsored by the Brand Branch of China Quality Association, were successfully held.。Works submitted by Anhui Heli Co., Ltd.《A dreamer in the digital age》It stands out among many entries.，Won the national finals micro film category“Second prize”。 The new era gives birth to new ideas.，New ideas lead a new journey。General Secretary Xi Jinping pointed out，“Speed up the construction of a number of excellent products、The brand is outstanding、Leading in innovation、Manage a modern world-class enterprise”。Strengthen the brand building of manufacturing industry，Let more enterprises carry out transformation and upgrading and improve quality and efficiency，Create more world-renowned“Made in China”Outstanding brand，It has become China's manufacturing industry climbing to the middle and high end of the global industrial chain and value chain.、The only way to achieve high-quality development。

In recent years，The company's benchmarking is world-class.，Carry out brand building in domestic and foreign markets with high standards，Put forward“Make the world work together.”Brand value proposition，PublishHELIBrand connotation interpretation，Add upward potential to the brand with a series of innovative measures。Next step，Will be riveted with energy.、Pioneering and innovative、Charge ahead、Unite and forge ahead，Digitalization as a Grasp，International orientation、Two domestic markets，Strengthen the brand upward、Mode innovation、System management、Cultural cultivation，To build a world-renowned“Resultant force”Brand，Promote the company to climb to the high end of the global industrial chain and value chain、Strive to achieve high-quality development。 It is understood that， The National Brand Story Competition is the Ministry of Industry and Information Technology.、National famous brand project elaborately created by China Quality Association，Started in 2013，Covering communication of participating enterprises、Architecture、Service、Manufacture、Luxury goods、Agricultural products、Security、New Energy、Medical、Electronics and other industries。This contest is based on“High quality and sustainable future”As the theme，Opening in March 2022。The purpose of this competition is to publicize and show that Chinese enterprises fully implement the new development concept.，Stick to high quality、Sustainable Development Path，Try to practice“Double Carbon”Aim，Create together、Share the brand story of a better future。The specific content includes the speech contest of the National Brand Story Competition.、National Brand Story Competition Essay Competition、National Brand Story Competition Micro Film Competition and National Brand Story Competition Short Video Competition。More than 2000 enterprises have participated in the selection and fierce competition in more than 30 sub-contest areas.，The jury consists of judges from colleges and universities.、Government、The media、It consists of 10 experts and scholars from social organizations.。