On the afternoon of February 27th，Xizhu Company Holds 2023 Market Operation Work Conference，Comprehensively summarize the market operation of the Company in 2022，Analyze and judge the current market situation，Arrange and deploy the market operation work in 2023。Secretary of the Party Committee of the company、Chairman Peng Zhengyong attended the meeting and made a speech.，Li Hailiang, deputy general manager, deployed the market operation work.，The Marketing Development Department shall make a report on the marketing work，Branches and Beijing-Tianjin-Hebei Regional Headquarters communicate around the implementation of the work。The meeting was held by the Deputy Secretary of the Party Committee.、General Manager Hu Lin presided。

Meeting site


 

Secretary of the Party Committee、Chairman Peng Zhengyong made an important speech.。It is emphasized that each business sector should be clear.“What do you want?、What can I do?、How to do”On the basis of，Clear advantages and disadvantages，Find out the reason、Face up to the gap、Take the initiative to change，Adapt to the new organizational structure as soon as possible，Focus on the organizational system、Business direction、Changes in the market layout，Realize the industrial chain of enterprise road construction and maintenance equipment“Chain length”Mission and responsibility.。Make it clear that R & D should keep up、Internal training is required、Talents should be introduced，Form everyone's participation、A practical style in which everyone takes responsibility，Lay a solid foundation for optimizing the company's assets；We should strengthen and improve the marketing assessment and incentive mechanism.，Promote marketing work to create a new situation、Win new results；Respect the market，Strictly abide by market competition“The red line”And“Bottom line”，Do a good job of managing the source.、Benefit pass，Promote the project、Contract“Gold content”；It is necessary to comprehensively upgrade the enterprise management system.，The concept of big marketing is deeply rooted in all aspects of production and operation.，Enhance the ability of collaborative management，Improve personnel self-cultivation，Strengthen the sense of honesty and self-discipline，To win a long-term broad market with high-quality products and services，Strive to create a new situation of high-quality development in Xizhu。

Vice General Manager Li Hailiang carries out marketing work around high quality，From focusing on the target，Perfect the mechanism and implement it；Focus on the key points，Overall expansion and improvement of quality and efficiency；Focus on the short board，Eleven specific tasks are deployed in three aspects of consolidating the foundation and improving the ability.，All participants are required to conscientiously integrate their thoughts and actions into the company's deployment requirements.，Achieve high quality management，Enabling the company to develop with high quality through high-quality operation。

The Market Development Department shall make a report on market operation.，Summarize and review the market operation in 2022，Study and judge the market situation，Define the marketing objectives and key tasks in 2023。Equipment Branch、Pavement Engineering Branch、The Energy and Environmental Protection Technology Branch reported on the ideas and specific measures to implement the company's marketing work in 2023.；The Beijing-Tianjin-Hebei Regional Headquarters reported the positioning of the regional headquarters.、Duty、Measures for internal control management and deepening collaborative service branch。

Deputy Secretary of the Party Committee、General Manager Hu Lin made a summary of the meeting.，All departments are required、Each branch compares the objectives and requirements of the meeting，Accurately grasp the new situation of the company's market operation、New mission、New requirements，Do a good job of communication、Do a good job of implementation、Do a good job of implementation，Quickly implement the spirit of the conference into the business work，Plan well、Promote the marketing work of each sector.，Continuously create a new situation in the company's operation，For the realization of the company“Push forward two major changes，Realize the second pioneering work”Make new and greater contributions to the strategic objectives!

Company leader，All departments、Research Institute、Head of the branch，All regional marketing leaders and all marketing personnel attended the meeting.。