Although 2023 is known as China's heavy truck market“Recovery period”,But from the existing data,,The market outlook for the whole year is not optimistic.。Data released by the China Federation of Logistics and Purchasing,In May, China's logistics industry boom index was 51..5%,The month-on-month ratio fell by 2.3 percentage points;Although since February,China's heavy truck market has entered the channel of continuous year-on-year growth.,However, the growth rate of heavy truck sales in May was significantly smaller than that in April.,The month-on-month ratio fell sharply by 16.%,Industry insiders expect the market to decline again in June.。In addition,China VIbIt was formally implemented on July 1.,Or drag brands into the seesaw qualifying battle in the terminal market.“ Finals ”At a critical juncture。
How to Grab Increment from Stock,One step ahead of others to compete for the growth channel of heavy truck market?
Sinotruk answers with action:Dare“The bayonet is red”,The blade is inward,Forge quality iron army。A branch from the Yellow River、Howo、Three-high test team composed of Shandeka,After the completion of the alpine test with a cumulative journey of more than 150000 kilometers after the year.,And non-stop,The average poster of the relay race is more than 4000 meters.“The roof of the world”,It is estimated that the total test mileage of this plateau test will exceed 100000 kilometers.。Inherit the glorious tradition of hard struggle of Sinotruk people,Stick to it“Take the customer satisfaction as the objective”,Do Kung Fu beyond the stage,This is exactly what Sinotruk has always done.、Pragmatic and innovative brand style portrayal。
“The bayonet is red”It is a determination to fight the tide.
During the war years,And the enemy bayonets see red.,It is the witness of soldiers' courage and courage.;And in times of peace,Chinese heavy truck manufacturing enterprises represented by Sinotruk,It is in the face of increasing global competition and rising user demand.,Concentrate on practicing internal skills、Continuously improve product strength“The bayonet is red”。
Sinotruk has never been satisfied with the simulation environment in the laboratory.,Instead, the product is placed in the actual scenario of the user's work and life.。Whether it's going to the extreme ice field.,Or brave the roof of the world?,Have to do a lot of tests over and over again.,Complete the new data table,Before the product is finally delivered to the user,Achieve perfect performance with the refinement of details。
Take diesel vehicles as an example.,All Sinotruk vehicles can carry Weichai exclusive customizationTSeries engine。The engine is developed by China Heavy Truck and Weichai Power in a one-stop collaboration.,Is the world's first 52.28%Commercial diesel engine platform products for thermal efficiency,Apply multiple customized black technologies,Infinite life of structural members,The seal is permanent and reliable,With the unique vehicle in the industry、Power chain integrated calibration,Switch to the sixth national standard ahead of timeb,More torque at low speed、Less power loss under plateau working condition,Match the seventh generation of Sinotruk self-developedS-AMT16 Transmission,Easily achieve higher reliability、More power、Lower fuel consumption。Relevant person in charge said:“Pass the altitude test,On the one hand, ensure compliance with exhaust emissions.,On the other hand, the fuel saving is realized,Help users create wealth better。”
Opportunities always favor those who are prepared.。September 2021,Sinotruk has begun to comply with the sixth national standardbProduction is required by regulations、Test and validate related products,And continuously upgrade and optimize performance,At present, all products have been ready to switch to the sixth national standard.bPreparation for。If the six countries will be fully implemented on July 1,bEmission standards,It is a challenge for many brands.;So for Sinotruk,,However, it has already relied on the mentality of preparing for a rainy day to fight the tide.、Lead the industry。
“The bayonet is red”It is the courage to face the unknown.
Follow National Highway 109 from Golmud,Drive 420 kilometers to the southwest.,Is called“Forbidden zone of life”Five beams。It is popular among the people“To Wudaoliang,Cry father and call mother”The saying of。But every year,Sinotruk's three high test teams will come to Wudaoliang.,Stay one night、After a little preparation,Cross the northern foot of the Tanggula Mountains to Lhasa。
“Golmud is about 2800 meters above sea level.,The team as a whole doesn't feel much.;But Wudaoliang has a high altitude.、Oxygen content is low,Most people have a high reaction.,Even a violent high reaction.。”However,For Sinotruk Three High Test,These situations that occur from time to time are a great test to the team's body and mind.:Wheel gets stuck in sand while moving、No man's land suffered a flat tire,They can only wait helplessly for help.;The unfathomable weather at the pass,Resulting in a temperature difference of more than 20 degrees.,They need to overcome all kinds of physical discomfort to complete various tests.;In the holiday of family reunion.,They carry thoughts of their families.,Still fighting in the harsh conditions of the test line.。
“Homesick is for sure.,But this is our job.。Through our testing efforts to ensure that products achieve better performance,To provide better quality products for the users of Sinotruk,It's our job.。”Sinotruk's three high test teams stick to their posts day after day.,They will jump for joy at an ideal test data.,They will also lose sleep over a sudden problem.,The achievement of each test project is an endorsement of details for quality improvement.。
It is hard to wash thousands of seeds.,Gold comes after blowing all the sand.。Product is the carrier of user experience value.,It is also a manifestation of the brand mission.。Thousands of variables contend for the front,Only the product comes first,Every perfect appearance in the spotlight.,It is the accumulation of quantitative changes to overcome difficulties behind the scenes.。We are relieved to see that,Used by Sinotruk“The bayonet is red”Courage and courage.,Build a Great Wall of Quality,This is both its competitive upward path.、The strength to win the first place,It also shows the industry's strong commitment and responsibility to users.。
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