June 13, 2023,Sixteenth China(Beijing)International Construction Machinery、Building Materials Machinery and Mining Machinery Exhibition and Technical Exchange(Short name“BICES 2023”)Press Conference and Exhibitor Preparatory Meeting Held in Beijing,The meeting was released except for the meeting organized by the organizer itself.、Forum、The big game、In addition to tree selection and other activities,Nearly 100 activities will be held by relevant units during the exhibition.。From the Silk Road Center at the press conference、Zhuozhong Publishing、Road mechanical net、Zhuo yuan Zhilian、Huicong Construction Machinery Network and other representatives of the relevant organizers of the exhibition activities introduced the advantages of relying on their respective resources.,AtBICES Preparations for organizing related activities during 2023。
Yang Guang, Deputy Director of Silk Road International Capacity Cooperation Promotion Center:
This yearBICESDuring the exhibition,Silk Road International Capacity Cooperation Promotion Center will join hands with China Construction Machinery Industry Association again,Developing the Leading Talents of the Silk Road CenterBICESActivity。
The Silk Road International Capacity Cooperation Promotion Center is a service.“The Belt and Road”A comprehensive service platform for international capacity cooperation。The center builds an action think tank.、International cooperation and exchange、Talents, Whampoa Military Academy and Four Important Platforms for Building a Cooperative Ecology,Guide and promote better participation of enterprises“The Belt and Road”Construction,Grasp the development opportunities of international production capacity cooperation。
In the enterprise“Walk out”In the process,Help enterprises better understand and take the pulse of the global economy、Politics and culture,Cultivate international strategic thinking and vision,Forge a group of talents and strategies、International perspective、Open consciousness、Excellent entrepreneurs and backbone forces in the new era of adventure consciousness,Promote Chinese wisdom、China's Plan Goes to the World。
“Leading talents of Silk Road”Relying on the Silk Road International Talent Alliance jointly launched by more than 50 central enterprises and our center,Carried out around“The Belt and Road”Development and construction,A talent training program to promote mutual cooperation among enterprises。For enterprises“Walk out”Management of overseas investment、Lack of risk management and control ability and experience.,Case analysis、The teaching mode of mutual visits between enterprises,To train senior managers for enterprises to participate in international competition.。Since the start of the project,Ten issues have been successfully held.,Already from Zhongjian、CCCC、 Purple of cassius 、Wei Qiao、More than 1000 trainees from Liugong and other enterprises,Covering mine development and construction、Infrastructure construction、Electricity、Energy、Communication、Building materials、Metallurgy、More than 20 industries such as chemical industry;It has tens of thousands of overseas branches,In 185 countries;Construction of 41 overseas parks,Among them, 21 are state-level economic and trade parks.;The students led by the Silk Road have participated in more than 3,000 overseas cooperation projects.。
In 2019, we took more than 100 customers of Silk Road leading talents to enter.BICES,It also co-organized the International Capacity Cooperation Overseas Contracting Project and Construction Machinery Cooperation Forum with the Association.。The event gathered more than 200 representatives from well-known upstream and downstream enterprises in the field of engineering contracting and construction machinery and leading enterprises in international capacity cooperation.,It focuses on promoting the interaction and cooperation between China's overseas engineering contracting enterprises and construction machinery manufacturing enterprises and going to sea in groups.,Discussed“The Belt and Road”New opportunities for development、A New Mode of Cooperation between Central Enterprises and Private Enterprises、New Ideas for Overall Layout of Domestic and Overseas Markets、New Trends in Research and Development of Machinery and Equipment Technology、New path of international innovation and cooperation and other key topics。The forum was held for the first time.,However, it has also received unanimous praise from the participating contractors and enterprises in the construction machinery industry.。It has laid a solid foundation for us to cooperate with the association again this year.。
In recent years, with the intellectualization of construction machinery and equipment,、Continuous development of greening and high-end,To serve better“The Belt and Road”Construction、Further promote and deepen“The Belt and Road”Cooperation and Intercommunication between Supply and Demand Parties in Construction Project,The Center and the Association willBICES Continue to hold the second forum during the 2023 exhibition。It is currently scheduled for Day 3 of the show(September 22)Held in the afternoon,On the basis of the first session,Will be set from content、The invitation of guests and other aspects were upgraded in an all-round way.,Organize more trainee enterprises from mine development and project contracting to participate in the forum and interact with exhibitors.,The results of cooperation formed in recent years will also be shared and displayed on the spot.,And will set up the link of cooperation and contract signing.,Make the forum more effective.,DoneBICESBrand activities of the exhibition。
At the same time, it is hoped that this forum will receive more attention, support and participation from industry enterprises.,International Capacity Cooperation Overseas Contracting Project and Construction Machinery Cooperation Forum and Silk Road Center Leading Talents EnterBICES 2023,Will be set up for various enterprises“Walk out”Cooperation platform and solid bridge!
Here,Wish in advanceBICES 2023 was successfully held,We also invite you to actively sign up to participate in the Silk Road Center's leading talents.BICES Special Event for International Capacity Cooperation in 2023。
Wang Qian, Vice Minister of Construction Machinery Media Department of Beijing Zhuozhong Publishing Co., Ltd.:
Zhuozhong Publishing since 2001 asBICESExhibition《Daily Express》Since the organizer,It has experienced more than 20 years of development.,We have always kept pace with the times,Continuous innovation。This time, Zhuozhong Publishing will undertake it again.BICES 2023《Daily Express》And《Exhibition map》,Will give full play to the advantages of the media through《Daily Express》From before the exhibition、In the exhibition、Three stages after the exhibition.BICES 2023 Full coverage。
At the same time,Except for offline paper publications,It will also unite with China Unicom.、China Telecom and China Mobile, the three major operators,Adopt 5GTechnical means of information,Expand《Daily Express》Online entrance,Publicize through online platform。Online+Offline joint report,Yes《Daily Express》An innovation in live reporting。
In addition,Zhuozhong Publishing will also be held《Look at thatBICES,Discover the beauty of machinery》Thematic activities:
First,Will pass the craftsmanMCNMore than ten short video channel anchors signed by the organization formed the craftsman anchor viewing group.,ToBICES Live broadcast of the exhibition in 2023,The above anchors have more than 5 million fans in the industry.。
Second,Make use of the short video media of Craftsman“The craftsman talks about the machine”Kuaishou account,The product technology and other aspects of the exhibition site are interpreted.,The account currently has more than 500,000 fans.。
Third,Through the establishment of the online celebrity product card board at the exhibition site.,Combined with the anchor viewing group、“The craftsman talks about the machine”Kuaishou account and live audience together through the short video platform,Features of the exhibits at the exhibition site、Bright spots spread to the whole industry。
In short,Zhuozhong Publishing will give full play to its advantages in media resources,Work together,Contribute to the exhibition service。ZhuBICES 2023 was a complete success.,I hope you will gain a lot at the exhibition site.。
Fang Jianxian, General Manager of China Road Machinery Network:
Another 100 days,BICES 2023 will come as scheduled。It is well known,BICESIt is one of the most influential brand exhibitions in the world,It is deeply engaged in the construction machinery industry.,It has successfully held 15 sessions and has gone through 34 years of development.。
First,Thanks to the leaders of China Construction Machinery Industry Association for their concern about China Road Machinery Network.!Over the years,With the strong support of the leaders of the Association,China Road Machinery Network can continue to grow.、Grow。BICES During 2023,The pavement network will give full play to media publicity.、End User、Advantages in digital marketing and other fields,Make every effort to gain wider attention and dissemination for the exhibition。We will be separated before the exhibition.、In the exhibition、Continuous dissemination of exhibition information to all sectors of the industry at different stages after the exhibition,Attract the common concern of all parties concerned in the industry、ConcernBICES 2023。
Secondly,In the communication of the exhibition,In addition to actively cooperating with publicity and reporting,BICES 2023 related content,We will also fully aggregate the pavement network&Machine ClubAPP&Global-CEGlobal station multiple platform potential energy,Use of digital means of communication,Through special reports、Live broadcast of the exhibition、Video interview、VRSee the exhibition and other ways.,LetBICES The 2023 exhibition was fully disseminated.。
In terms of professional user organizations,The pavement network has been actively organized.“The exhibition group of the Machine Friends Association” Participation BICESExhibition,Through the active sharing of the presidents and professional audiences from all over the country.,Will be the grand occasion of the exhibition、Leading technology、Latest products,As well as the good exhibition experience spread by word of mouth among the machine friends.。Uniformly dressed machine club used to be inBICESSet off a stream of shares“Red Tornado”。2023,We will continue to use the platform of the machine club.,Organize excellent machine friends from all over the country,Especially some big ones.VUsers participate in the exhibition on the spot,Let friends from all over the country get together in Beijing.,Feel it personallyBICES Unique Charm of 2023,Witness the grand occasion of the enterprise's new product release、Test drive the latest products,Learn about the most cutting-edge technologies in the industry through the exhibition、Share the industry grand ceremony、Gain more value!
In addition,AtBICES During 2023,Moxun Kunpeng digital exhibition system will also be used in the road network.,Empowered by leading digital technologyBICES 2023。While helping the exhibition spread in an all-round way,Enhance the real-time exhibition experience of the audience,At the same time, it also helps exhibitors to better display and disseminate their own value.。
We believe,Through the careful preparation of the organizers,BICES 2023 will not only become a good platform for exhibitors to display their products and promote their brands.,It will also become a dose of industry adjustment.“A shot in the arm”,It will offer a popular visual feast of construction machinery for the global construction machinery industry.。
Finally,Sincerely wishBICES 2023 was a complete success!
Dong Meng, Project Director of Beijing Zhuoyuan Zhilian Technology Co., Ltd.:
BICES 2023 Exhibition Zhuoyuan Zhilian will go all out,Give full play to existing advantages,Play a further role from 3 path directions,Help the successful holding of the exhibition。
First,As a company dedicated to the new generation of information technology services and industry technology promotion.,Zhuoyuan Zhilian also focuses more on green, low-carbon and digitalization of the industry.、Development of Intelligent Technology,And look forward to uniting colleagues inside and outside the industry.,Work together to promote the pace of green and intelligent development of the industry。For this reason,We will be inBICES During 2023,Hold“Construction Machinery Hundred People's Congress Launching Meeting and the First Green Intelligent Development Forum of Construction Machinery”。At the same time,Will be set up at our booth“The news conference room”,Invite industry、Enterprise、Experts and scholars in user and other fields,Have a collision of ideas。Here,We also invite and welcome everyone to sit in our booth.。
Secondly,As a company with media attributes,We should continue to perform our media duties.,Build based onBICES Propagation matrix of 2023,Achieve holography、The whole journey、All hands、The creation of full effect。Zhuoyuan Zhilian's First Construction Machinery Network will continue the special reports of previous exhibitions.,Further combined with the current advantages of rapid spread of short video,Through the self-constructed short video transmission matrix,And a first construction machinery network、Video of Banniang's arrival and other industriesIP,Quickly form the sound volume around the exhibition content。
Third,Zhuoyuan Zhilian will, as always, continue to sink and land the effect of the exhibition.,Fully promote and implementBOSSWork related to the participation of the delegation,And combineBICES Features of 2023,Upgrading and precision planning,Good service from presentation to deal“The last mile”。
Zhuoyuan Zhilian will exert its strength.,Add color to the exhibition。Wish in advanceBICES 2023 is complete、 Success !
Wang Caiying, General Manager of Huicong Construction Machinery Network:
Huicong is a professional media platform in the industry.,He has been trying to give full play to his advantages for many years.,Full cooperationBICESThe organizers and exhibitors of the exhibition should follow up and report the whole process of the exhibition.,And actively organize and carry out exhibition user activities and industry conferences.。
BICES 2023 Huicong Network will continue to exert its media influence and the advantages of industry resources accumulated over the past 30 years.,Do a good job in all aspects of the exhibition and exhibitors.、Three-dimensional publicity and reporting work。And will intensify its dissemination efforts.、Innovative forms of reporting,Help the diversified and three-dimensional publicity work of the exhibition。
During the exhibition,Huicong Network will continue to organize and host“China Construction Machinery Industry Conference and Brand Event”(CMIIC)。The 14th Construction Machinery Industry Conference and Brand Event in 2023 will be held inBICESThe day before the exhibition(September 19)Solemnly convened。
The current session of the General Assembly“Coordinated Development of Main Distribution,Brand condenses creative power”As the theme,Build a bridge for deepening cooperation between high-quality supporting enterprises and mainframe enterprises in the industry。At the same time,The conference is dedicated to the selection of product types declared by participating enterprises.、Presentation of product technology,Reflect the current development trend and direction of product technology in China's construction machinery industry,It also shows the annual market demand trend for products.。
Through the industry conference and brand event,Will be more quality products、Advanced technology,As well as excellent brands and achievements to the market and the vast number of users.,It also helps enterprises to enhance their brand reputation and influence in the hearts of users.,Recommend truly trustworthy and excellent brands for the industry!Explore and promote the benchmarking role of outstanding enterprises and products in the industry,To contribute to the rapid and healthy development of China's construction machinery industry。
The second activity of the exhibition at the same time is to organize a group of professional buyers with a scale of more than 500 people to visit the exhibition.BICES 2023。Huicong. Com will continue to give full play to the advantages of user resources in the industry,Organize industry users,Targeted matching of supply and demand procurement transactions around exhibitors,Promote communication and cooperation between buyers and exhibitors。
On the basis of the simultaneous activities of the two major exhibitions,Huicong Construction Machinery Network will also give full play to the advantages of new media communication matrix.,Take video as the carrier,Relying on WeChat video number、Tik Tok and other video platforms,Through a short video、Multi-line parallel live broadcasting and other dimensions,Diversify the forms together with the traditional forms of reporting、Easily disseminated exhibition reporting matrix。To contribute to the dissemination and reporting of this industry event.。AssistBICES 2023 Once again to create a high-quality construction machinery industry event。
Finally,Wish in advanceBICES 2023 was a complete success!
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