Liugong [65th Anniversary · Customer Chapter] Deepening the "Comprehensive Solution" Strategy to Promote Value Chain Extension

Liugong [65th Anniversary · Customer Chapter] Deepening the "Comprehensive Solution" Strategy to Promote Value Chain Extension

July 11, 2023

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Equipment delivery and machine operation and maintenance from construction machinery,To provide customers with project solutions and after-sales service.;Technical Upgrading and Category Expansion of Construction Machinery Products,The service categories that run through the whole life cycle of equipment and meet the needs of customers at all stages have increased.……

In recent years,Engineer Liu“Three-all strategy”To lead,Actively implement“A comprehensive solution”Strategic Planning,From“Product-centric”To“Customer-centric”Move closer,Focus on the full range、Full life cycle and full value chain products,Develop intelligent solutions,Improve the new ecology of post-market services,Promote manufacturing、Service industry integration and high-quality development。

Constructing a new format of post-market service

Over the years, Liugong has continued to cultivate the after-market service of construction machinery.,Take it as a market development.、A Powerful Grasp to Enhance Customer Stickiness,Enabling industry development。Provide professional after-sales service repair with the help of after-sales support and customer solution platform、Maintenance、Troubleshooting、Intelligent upgrade, etc,The network remote service of Liugong's foreign insurance service team covers the whole world.,No matter where the customer is,Whenever you have a problem with the product or need technical support,The team will respond quickly,And ensure that the solution is given in the shortest possible time.。

And with Liugong's new equipment、New technologies have been put into use in large numbers.,Service training is equally important.。For this reason,Built by Engineer Liu, it is highly practical.、Easy-to-operate international+Two training systems in China。So far,Training system has user 16025 name,FinishTTT189 certified trainers。Use the new system、New model、New method,Liugong After-sales Global Service Training Center continues to provide professional service teams for global customers.。Future,Engineer Liu will rely on the capability map.,Break through the barriers between training results and practical work application,Enable employees to apply what they have learned,Efficient application,Provide high quality service for global customers。

Intelligent expansion of accessories support system

With reliable products and services,Today, Liugong has traveled to more than 170 countries and regions around the world.。And behind the products and services,Liugong will also build intelligent、Digital global accessory support system as the key point,Provide strong post-market service support and power for its comprehensive solutions。

In order to enable dealers and customers around the world to obtain complete after-sales guarantee and technical support accurately and quickly,Engineer Liu uses data as the main line of empowerment.,Comprehensive upgrade of processes and systems。Complete and accurate parts atlas、EPCSystem and Liugong Parts Mall,It not only simplifies the ordering process,,Realize the connection between service and spare parts documents,It also provides real-time inventory information and order tracking services.,To ensure that dealers and customers can quickly and efficiently settle service work orders。At the same time,Big data through the system,Engineer Liu can accurately predict the demand for spare parts.,Timely adjustment of inventory and replenishment strategies,To ensure the accuracy and timeliness of spare parts supply and delivery.,Better meet customer needs。

Today,The timely delivery rate of spare parts of Liugong suppliers has increased from 45% in 2017%Up to 91%,Shutdown、First delivery satisfaction rate of emergency accessories from 74%Up to 92%,Reserve orders up to 97%。Not only that,Liugong's overseas spare parts sales have also achieved substantial growth for three consecutive years.,Driving the sales of spare parts through service has brought a new growth point to Liugong.。

Remanufacturing Enabling Lifecycle Management

To promote the green manufacturing of construction machinery,Provide customers with full life cycle services of products,Promoting the Shared and Circular Development of Equipment Manufacturing Industry,Liugong strives to build product remanufacturing capability,Layout of used machine transaction。

August 2008,Liugong Remanufacturing Project Officially Launched,Develop remanufacturing services for key components,Build Liugong Certified Remanufacturing Brand,Support dealers for remanufacturing certification。At present,Liugong is equipped with valves for developing loaders and excavators.、Cylinder、Gearbox、Remanufacturing capability and technology of core components such as drive axle,At the same time, the remanufacturing of the whole loader is carried out on the basis of the remanufacturing of the core components.、Repair of structural parts and other businesses,There are 456 kinds of remanufactured products,Successful application of high temperature pyrolysis、Laser cladding、Ultrasonic cleaning、Many new technologies of cold welding,And built a trading platform for old machines.,Improve the quality management system of used machines,Provide equipment evaluation for customers、Value-added services such as repurchase。

In recent years,Liugong has gradually straightened out the development ideas of remanufacturing and second mobile phone business.,Strengthen dealer overhaul capability,Continuously promote the development of remanufacturing technology,Expand the range of remanufactured products,Enhance the competitive advantage of products,In response to the state“Energy saving and emission reduction,Green manufacturing”Call,Contribute to the development of circular economy。

Create a full life cycle financial solution

Adhere to the customer-centered concept throughout the company's production and operation process.,Market demand-oriented,Liugong set up a financial leasing platform.,Integration of financial leasing、Operating lease、Diversified financial formats such as interbank assets,To provide customers with full life cycle financial solutions。

Liugong International Leasing Co., Ltd. was established in October 2008.(Renamed as Zhongheng International Leasing Co., Ltd. in 2010,Hereinafter referred to as Zhongheng Leasing)。From the beginning of its establishment, it provides one-stop financial leasing solutions for end customers who purchase all Liugong construction machinery products.,Up to now, the service scope of Zhongheng Leasing has included Liugong Financial Leasing.、Minsheng Financial Leasing、Liugong staging、Operating lease、Liugong supplier financing and other business areas。

In the past 15 years,Zhongheng Leasing always regards Liugong's terminal customers as the top priority of its service objects.,Committed to providing end customers with a more comprehensive、Major、Efficient、Intelligent Financial Services Solutions。Repayment of rent by equal monthly repayment on a relative basis,Later, the irregularity was introduced by matching the actual conditions such as customer situation and regional construction period.、Unequal amount、“Winter break、Rain break”And other repayment solutions,Flexible support for end customers,Zhongheng Leasing will take practical actions.“Customer first”Fall back on responses and solutions。

Not only in the business plan has been trying to do more comprehensive.、More professional,Zhongheng Leasing also continuously pays attention to the improvement and promotion of customer satisfaction.,Make it easier for customers to get、Great experience,Make services more efficient、Intelligence。Early 2020,In response to Engineer Liu“Three-all strategy”And digital development,Intelligent Financial Business Platform Independently Built by Zhongheng Leasing——“Open the mountain”Officially online。Kaishan Platform can not only support Liugong Financial Leasing、Minsheng Financial Leasing、Dealers wait for new machines by stages、Second, the development of mobile phone business.,It can also serve the financing business of purchasing new equipment for Liugong suppliers at the same time.,Customers can place orders independently through small programs.、Sign a contract。

Except Zhongheng Leasing Business,Liugong also acquired Heda Leasing and deeply integrated with it.。Relying on Liugong's research and development of construction machinery、Manufacture、Marketing、Superior resources in service and other aspects,As well as the management experience and professional team of the leading industry of Heda Rental.,After 3 years of development,Heda Leasing will not only increase the proportion of non-construction customers to 50%,At the same time, actively adapt to market demand.,Increase the proportion of electric products business by 20 percent%,Rental outlets increased by 12。

2023,Liugong's new brand and new culture were officially released.,Engineer Liu will extend human power with the mission of intelligent green machinery.,Continue to strive for the vision of becoming the world's leading equipment and technology solutions provider。Engineer Liu will be based on the diversified needs of customers.,Through various subdivision application scenarios,,Provide customers with a full range of、Combination of full value chain products and services、Integration and Fusion of Software and Hardware、Global cooperation schemes such as the selection of the whole life cycle value chain,To deepen“Comprehensive Solution Strategy”For the grip,Achieve win-win between customer value and Liugong value,Leading the high-quality development of equipment manufacturing industry。

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