The first half of 2023,Sinotruk with cumulative sales volume of 12.980,000、Market share 26.57%The results of,Win domestic heavy truck sales、Double champion of market share,Continue to hold the top position in the industry。The beginning of the second half of the year won a full house.,In July, sales of 20018 vehicles topped the list again, up 90% year on year..7%,Annual market share rose to 27.2%,Become the only company in the industry to sell more than 20000 vehicles this month。How can Sinotruk continue to lead in the slow recovery of the market?,From several big moves of Sinotruk in July,We may get a glimpse of it.。
German Quality Shandeka Shanyao Starts a New Journey in Ten Years
2013,China's first high-end heavy truck brand——Sinotruk Shandeka was born,As a domestic heavy truck“Import substitution”The flag bearer,Sales exceeded 200 thousand in ten years.。July 2, 2023,“Win the future in the golden decade——Sinotruk Shandeka 10th Anniversary Brand Ceremony Glory Night”Successfully held in Qingdao,Shandeka and dealers from all over the country、Partners、Suppliers and customer representatives review the ten-year history of Shandeka,Witness the use of Shandeka“The most efficient”“The best quality”“The most valuable”Achieve the domestic high-end heavy truck industry“The most high-end”,The attention of the grand ceremony topped the list of topics in the truck circle in July.。
During the event,Sinotruk will launch the world's first 10th anniversary ShandekaC9HIt is presented to Fu Zhongyan, a meritorious customer who has created a legend of 9 years and 3 million kilometers of operation.。Fu Zhongyan will also make great contributions to his 3 million kilometers.C7HPresented to Sinotruk。As the first heavy truck brand in China to achieve more than one million kilometers of operating mileage and more than 2000 customers with the shortest time.,Shandeka has further consolidated its leading position in the domestic high-end heavy truck industry.。At the grand ceremony,Shandeka has established the first in China“Knights of the Five Star Million”,Shandeka will be with“Million heroes”Common foothold in the new decade,Go to the promising future。
Product strength、Marketing Power Add-on Market Segments Blossom in Many Places
2023,Natural Gas Prices Continue to Fall,Gas vehicle market situation is very good,Sinotruk should move with the times,Burning engine attack,Join hands with Weichai Power,Build hard-core products with five-bit integration,Enabling gas vehicle users to create wealth efficiently,Contributing to the promotion of energy diversification in China“The most important weapon of the country”The power of。July,Sinotruk HOWO Gas Vehicle、Shandeka Gas Vehicle Shocked in Sanmenxia、 Datong 、Baotou and other places,Exclusive customization of the world's first 54 in Sinotruk.16%Under the support of thermal efficiency natural gas engine,The product achieves extremely intelligent solar energy performance with the original power chain.,Win the favor of card friends,Detonate terminal sales,Take the same place as an example.,Only a single event won 246 orders.,All of July,The performance of Sinotruk in the gas vehicle market is very aggressive.。
Midsummer July,Cold chain transportation also ushered in a peak period.,Sinotruk HOWO Cold Fresh Peak Summer Carnival Successfully Held in Suzhou, Anhui。Activity site,The detailed interpretation of the products let the card friends on the spot have a deep understanding of HOWO Cold Fresh Peak Fuel Saving、Cozy、Reliability and many other advantages。HOWO Cold Fresh Peak with WujiSPower chain,Realize vehicle optimization and matching,Comprehensive fuel saving up to 15.5%,Guarantee the highest quality with the world's top supply chain,Reliable and comfortable, better than the same level products,With a pole collar“Fresh”Quality,Coping with Summer with Card Friends“Roast”Test,Set off a subscription frenzy at the event site。
Light truck,HOWOJin Hanjiang's New Product Release Conference Enters Shijiazhuang One After Another、Jinan、Xuzhou、Hangzhou、Harbin and other 11 cities,Get the trust of the terminal market,More than 2000 units of national intention orders were obtained immediately after listing,Win the reputation of card friends everywhere。
From 1 July 2023,National VI Emission Standard 6bThe stage was formally implemented nationwide.,Sinotruk Passes Advanced Layout、Advanced switching ensures worry-free customer access,At the same time,New HOWOTX7、ShandekaG7S、HOWOJin Zhuojiang and many other national sixbNo price increase for product upgrade,Assist“The most stringent emission standards in history”Smooth landing。
Conclusion:The market is constantly telling us,In the face of opportunities and challenges,Only the real strong can stand out in the fierce competition.。The journey is full of vigor.,Set out again with a heavy responsibility,Sinotruk's restructuring, reform, innovation and development will soon celebrate its fifth anniversary.,“If you don't compete for the first place, you are muddling along.”The culture of passion has been engraved in the bones of heavy truck people.,Face the new environment、New changes、New situation,It is believed that Sinotruk will make persistent efforts.,Climb the peak bravely,Leading China's Commercial Vehicle Industry to Continue Upward!
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