It is understood that,Since the official release of driver health exercises on September 8,,Good dissemination and promotion results have been achieved.,It has won the praise of different levels of government departments for the innovation of driver's health exercises.,People's Daily、Xinhua News Agency、Worker's Daily and other important media are competing to report.,And received the China Automobile News.、Congratulatory letters from more than 10 media including China Communications Bulletin。As of October 8, the broadcast volume of driver health exercises on various platforms has exceeded 3 million.。
The meeting introduced the promotion norms of driver health exercises and related work requirements.,That is, Yuchai will take“Skynet、Ground push、Human transmission”The combination of three-dimensional communication and promotion.,Through joint promotion with government departments、Joint promotion with partners、The company's offline promotion activities、Cultivate the account of driver's health exercise、Mini program operation、The promotion of all staff in the company and other channels are targeted.、Continuity、Widespread dissemination and promotion,Ensure continuous dissemination and promotion,Finally, comprehensive coverage is achieved.,Make the driver's health exercise a net red health exercise.,Become a health treasure book for drivers and friends。
In order to better promote driver health exercises,Yuchai recruited the first batch of 17 public welfare promotion ambassadors internally.,They will use vitality.、Charm conveys the positive energy of driver's health exercises,Build Yuchai Public Welfare Brand Power。
Li Hanyang highly affirmed the creation of the driver's health exercise in the early stage.、Publish、Promotion work。He said,The birth of driver health exercises is very creative.,It bears extraordinary significance and mission.,Popularization and Application of Health Exercise for Drivers,It not only implements the important directive spirit of General Secretary Xi Jinping on caring for and caring for the driver group.,And Yuchai serves customers.、Fulfill social responsibility、Practice the concept of enterprise survival、Carry forward the family tradition of Yuchai、Spread Yuchai culture、An important carrier to promote Yuchai brand,Must pass“Skynet、Ground push、Human transmission”And other ways to unswervingly promote for a long time.,Make the driver's health exercises really a great fact that benefits the vast number of driver friends.、Great thing,So as to enhance the presence of the driver group.、Happiness and pride,To Contribute Yuchai Strength to the Construction of a Harmonious Socialist Society。
Li Hanyang put forward,Everyone is the messenger of the spread and promotion of driver health exercises.,I hope all departments、All units attach importance to the dissemination and promotion of driver health exercises.,Leading cadres should play an exemplary role.,Take the lead in spreading and promoting driver health exercises,Let the driver's health exercises be known to all,At the same time,Tell the story of Yuchai well through the driver's health exercises,Create a new era of cultural enterprise、New Situation of Cultural Strong Enterprise Construction。
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