Mountains and seas face each other.,The world is a family。On the morning of November 25, local time,“Hospitality Shandong Good Products Shandong”Shandong Heavy Industry Group Global Strategic Partnership Conference and New Products Exhibition Held in Dubai, United Arab Emirates,This is the active practice of Shandong Heavy Industries.“The Belt and Road”Initiative、The Second Stop of Deepening International Cooperation Action,From the Middle East、Europe、Africa、570 dealers in more than 70 countries in South Asia and other regions、Big customers get together,Talk about cooperation and friendship、Discuss the strategic vision、Draw a blueprint for development。
DP World Group、Managing Director of Free Trade Zone、CEOAbdallah·Ben·Damitan,Jebel Ali Free Zone, Dubai(JAFZA)Abdullah, general manager of operations· Allah ·Hashemi was present,And visit the new product exhibition.。Chairman of Shandong Heavy Industry Group、General Manager Tan Xuguang expressed his congratulations.,Wang Zhijian, Deputy General Manager of Shandong Heavy Industry Group“Collaboration to create value for customers”Keynote speech。Italy Ferretti under Shandong Heavy Industry Group、Baudouin, France、Germany Linde Hydraulics、AmericaPSIAnd other relevant business leaders to participate。
At the meeting,Awarded to 14 partners in 2023“Excellent partner”Award,From the UAE、Saudi Arabia、Representatives of six partners from Turkey and other places shared their work hand in hand with Shandong Heavy Industries.、The story of collaborative development。
There is an Arab proverb.,“Language is a leaf,Action is the fruit.。”Shandong Heavy Industry will be connected with global partners.、Walk side by side,Take root in local business、Tap the gold mine of the market、Make the brand effect bigger,Jointly create a new model of international win-win,Through pragmatic cooperation, more beautiful flowers will blossom around the world.,Hand in hand for a better future!
“Go global”Second stop,Create a new platform for regional win-win
2023 is co-construction.“The Belt and Road”Tenth anniversary of the Initiative,Shandong Heavy Industry Launches a Series of Global Strategic Partnership Conferences,Start a journey of friendship、A journey of cooperation、A journey of development。This Win-win Journey Across Mountains and Rivers,Started in Astana, Kazakhstan,Strong repercussions in the global industry。
Global open development is the consistent cooperation concept of Shandong Heavy Industry.。Shandong Heavy Industry has been deeply engaged in the international market for more than 30 years.,At present, it has 287 overseas offices worldwide.、905 channel agents、8 local joint venture factories,It has established a global network system among its enterprises.,More than 1,000 employees based overseas,Truly grow into an international company rooted in the global market。
Dubai's unique geographical advantages,It is the collective strength of Shandong Heavy Industry.、The preferred place to cultivate the Middle East and Africa market,It is also the second stop of Shandong Heavy Industry Global Strategic Partnership Conference.。The Dubai event,Shandong Heavy Industry aims to explore a new path of international cooperation with its partners.、Create a new platform for regional win-win、Open up new space for future development。Shandong Heavy Industry issued an initiative,Join hands with global partners,Launch the Five Actions for Global Win-win Development in the New Era:To provide customers with the best value of integrated solutions,Build the most competitive sales channel network,Build a comprehensive service support system,Establish a transient linkage mechanism directly to the market.,Create a world-class high-end brand image。
Walk hand in hand,Win-win future。At the meeting,From United Arab Emirates Gradari Truck and Heavy Equipment Co., Ltd.(GALADARI TRUCKS AND HEAVY EQUIPMENT CO LLC)Mr. Walid shared the story of win-win cooperation with Sinotruk, a subsidiary of Shandong Heavy Industry.。The company is one of the largest dealers of construction equipment and trucks in the UAE.,Since 2020, it has become a distributor of China Heavy Truck.。By virtue ofSITRAKStrong local brand influence、The competitive advantage of European quality made in China and the timely and complete supporting services,Gradari Truck and Heavy Equipment Co., Ltd. won 20 in 2023%Market share。Face the future,He thinks,Sinotruk's high-end products can expand its competitive advantage.,Further promote local economic development,For the joint construction of China and Arab countries“The Belt and Road”Contribute。
Engine is an important industrial sector of Shandong heavy industry export business.。Turkey as“The Belt and Road”Build the country together,It is the market of Weichai, a subsidiary of Shandong Heavy Industry, which has been deeply cultivated for many years.。Through a strong alliance with Weichai,Turkish Bitu Maritime Co.(BTM Co.)Great progress has been made.。“We have cooperated with Weichai since 2009.,It mainly sells Weichai marine medium and high speed engines.、BaudouinMSeries Large Bore Engine、Generator set,In the past five years, sales have increased substantially.,An increase of 186 percent%、24%、2573%。”Mr. Serge, chairman of the company, said.,Weichai Engine Product Displacement Coverage 2.3~579L,Widely matched operation ship、Tug、Fishing boat、Passenger ship、 Houseboat 、Power generation and other market segments,Advanced performance indicators,The products are exported to Europe、Middle East、Africa and other regions,Win the favor of customers。
Construction of Middle East Operation Center,Build a comprehensive service support system
For ten years,With“The Belt and Road”In-depth promotion,The export market of Shandong Heavy Industry is expanding year by year.。2022,The group has made a comprehensive adjustment to the layout of export business institutions.,Continue to increase investment in the Middle East,Formulate“Overseas Subsidiaries Improve Product Supporting Application Ability、Gradually grow into‘Products+Technical services’Provider”Strategic deployment,In line with“Product sales,Accessories first”Principles for Building a Global Service and Parts System,Invest and build in Dubai.“Middle East Operations Center”。
The center is located in the Jeb Ali Free Trade Zone in Dubai, United Arab Emirates.,It covers an area of 10,000 square meters.,Positioning“High-end products、High-end manufacturing、Efficient operation、Efficient service”,Set product display、Warehousing and logistics、After-sales service、Witness test、Training support and other five functions in one.。The center has an exhibition hall of nearly 200 square meters.,Provide multi-dimensional display of products and brands,Customers can intuitively feel the overall strength of Shandong Heavy Industry Group;Possess perfect indoor and outdoor storage capacity,It can be used for transit storage of various salable products of the group.,Greatly reduce the transportation distance and delivery time;Offer 7*24 Hour Parts Service,Covering 7 local service stations,Radiate the Middle East、More than 20 service networks in Africa;Equipped with 5 advanced test benches,With 3000kW、10000VHigh power、Medium and high voltage product testing capability;Construction of 2 training venues,The area is 300 square meters,Meet the product technical training needs of local service stations and customers。
At present,Shandong Heavy Industry is planning to be in Dubai.、Singapore、Central Asia、South America、Africa and other places are preparing to build regional operation centers.,Link with the world's leading logistics service group、Powerful dealer partner,Make every effort to build a unified service platform for large groups and regions,Achieve after-sales service、 Accessory 、Logistics、Training integration,And synchronous layout of local manufacturing and financial support,Build a comprehensive global market service support system,With the best service、Maximum efficiency、Lowest cost,Meet customer needs。
Concentrated appearance of hard-core products,Create a new integrated solution
During the event,Shandong Heavy Industry New Product Exhibition Held Simultaneously,German Kaiao Linde Forklift Truck、Linde hydraulic、Baudouin, France、International brands such as Italian Ferretti Yacht,Weichai Power、Sinotruk、Shaanxi Automobile Heavy Truck、Shantui shares、Zhongtong Bus and other domestic brands,Take part in the exhibition with key products and latest technologies,The total number of exhibits is 65.,Display of new energy within the Group、Power system、Commercial vehicle、Construction machinery、Intelligent logistics、Industrial layout including agricultural equipment and marine transportation equipment,Fully demonstrate the hard core strength of Shandong Heavy Industry Group。
Exhibition site,The world's first body thermal efficiency breaks through 50%Gold Powertrain、MSeries large cylinder generator set、WHSeries high-end marine power、Marine propulsion system、Electric drive bridge and other 13 power products/Component,Form a green low-carbon power kingdom,Show the world“Double Carbon”The Plan of Shandong Heavy Industry under the Strategy。In the commercial vehicle exhibition area,High-end tractor、Dump truck、Mixer truck、Mine card、Light truck、 Pickup truck 、Passenger car、 School bus 、VANVehicles and other 23 vehicles are assembled in full array.,Show the guests the leading advantages of Shandong Heavy Industry's full range of commercial vehicles.,And challenge the world's first-class strength.。Construction Machinery Exhibition Area,Loader、Excavator、Bulldozer、Sixteen high-end construction machinery and equipment, such as graders, stand proudly.,“Weichai engine+Linde hydraulic+Autonomous electronic control system”Gold Core Competitive Advantage has won full praise from the vast number of partners.。Tractors、Crawler type rice harvester、Wheeled grain harvester and other 5 sets of agricultural equipment,Electric forklift、Handling robot、Luxury yachts and other exhibits attracted guests to stop and watch.。
At the meeting,Eight ownership enterprises of Shandong Heavy Industry Group introduced the new products in 2024 in detail.,Highlight the introduction of high-end heavy trucks within the Group、Passenger car、Generator set、Explosive products in new energy power and other fields,Collaborative R & D technology with unique international competitive advantages。
Through the concentrated appearance of this new product,Shandong Heavy Industry has demonstrated to its global partners the first-class scientific and technological innovation capability of the global industry.。In America、Europe、Japan、China has more than 30 global R & D centers.,Established collaborative innovation with the world's leading high-tech giants“Circle of friends”。
China Heavy Truck and Shaanxi Heavy Truck represent the highest level of heavy trucks in China.,The export share of Chinese brands is 70 percent%。The thermal efficiency of the heavy-duty diesel engine developed by Weichai has reached the world's highest level of 52.28%,And supporting a full range of vehicle products.。Zhongtong Bus、Yaxing Bus has served the Middle East countries for more than ten years.,Have a high brand reputation。Shantui Construction Machinery、Lovol Agricultural Machinery has an important influence all over the world.。
Shandong Heavy Industry's products across the freight、Passenger transport、Construction、Power generation、Warehousing and logistics、Agricultural Machinery、Yachts and other fields,Multi-scenario for global customers、Personalized needs,Customize a full range of all-in-one portfolio solution,And is committed to the industrial chain“Circle of friends”Joint research products、Research the customer、Innovation mode,Explore the transformation from single product sales to integrated solutions,Create maximum value for customers,Jointly make the market cake bigger。
The tide of global cooperation is overwhelming.,The market development prospect is extremely broad.。Ride on“The Belt and Road”The east wind,Future,Shandong Heavy Industry will share the same idea with the vast number of partners.、A common customer、Common dream hand in hand、Mutual achievement,“Go global”The road will be steady and far-reaching.,The road of high-quality development will be wider and wider.!
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