On the evening of January 23,Sinotruk(3808.HK)Release the 2023 Annual Performance Forecast,The company expects that the net profit attributable to the parent company in 2023 will increase by 200% compared with 2022%-240%。The company said,Benefiting from the domestic macroeconomic stability and improvement and the increase in overseas market demand,Heavy truck industry demand recovery is obvious,The company seizes market opportunities.,Continuous adjustment of product structure and business structure,The sales volume of products has increased substantially.,The proportion of high-end products continued to increase.,Significant improvement in profitability。
2023,Heavy truck industry boom rising,Sinotruk also successfully opened a new cycle of paying equal attention to speed and quality.,Product market sales lead the industry,Continuous optimization of product structure。If we say that in 2022, Sinotruk achieved overtaking in the industry adversity.,Then in 2023, the company will ride the wind.,Continuously achieve self-transcendence,Entering a strong period of high-quality development。
Market sales most intuitively reflect the increasingly stable leading position of China Heavy Truck in the industry.,It is also a test of the company's product strength.、An important indicator of brand power。According to CAAC data,Sales volume of Sinotruk heavy truck in 2023 is 23.420,000,Year-on-year growth of 47.47%,Significantly higher than 35.6%The overall growth rate of the industry;The market share is 25.71%,Top in the industry。Since 2022, it has won the top sales in the heavy truck industry.,Market share of Sinotruk industry continues to rise,Up 2% from 2022.0 7 percentage point,It is the car company with the largest year-on-year increase in share.,Win the annual sales champion again。
The overseas market is also growing significantly.。Public information display,Sales of Sinotruk Heavy Truck in Overseas Market Exceeded 130,000 Units in 2023,Accounting for nearly half of the industry's export sales。
Above sales,Sinotruk Achieves Remarkable Results in Product Structure Optimization,Improvement of profit quality,Become the key to achieve self-transcendence。First half of 2023,Sinotruk export products,High-end products account for 45 percent.4%,Up 23% from 2022.2 percentage points。It is understood that,High-end is the key work that China Heavy Truck will continue to promote in 2023.,The company strengthens brand building and product promotion.,In the Middle East、Latin America and other markets focus on increasing market share,And further establish competitive advantages in the high-end market segments dominated by European and American brands.。In addition,The company accelerates the promotion of business premium level.,From selling products to selling brands、Transformation from selling brand to selling service。
The rise of the industry and the continuous improvement of its own state,It is expected that Sinotruk will achieve better development in 2024.。Judgment of China International Capital Corporation,Heavy truck industry is at the starting point of a new round of rising cycle.,Export business will drive the release of industry performance。Soochow Securities believes,With the advent of autumn and winter, downstream demand is booming.,Natural gas heavy truck replacement、Exports still support the sustained prosperity of heavy truck sales.,Expected 2024-2025“Policy potential”And“Economic potential”Will continue to work hard,Domestic engineering and consumption recovery、The fourth national compulsory elimination promotes the exchange and purchase.、Triple factors of export market outbreak will produce resonance,Increase the total driving plate。
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