Take advantage of the situation to win the 2024 | Fukuda Proco Marketing Meeting was successfully held

Take advantage of the situation to win the 2024 | Fukuda Proco Marketing Meeting was successfully held

February 18, 2024

February 17,With“Take advantage of the situation Win 2024”The marketing meeting of Fukuda Proko 2024 was successfully held in Changsha.,Deputy General Manager of Fukuda Leisa and Party Secretary of Proco Business Department、President Pan Linbo,Chen Ze, Executive Vice President,Cheng Xiaojian, Vice President of R & D,Deputy Secretary of the Party Committee、Huang Ya, Vice President of Operations,Chen Xu, Vice President of Supply Chain and Director of Proco Factory,Lei Lingdong, Vice President of Marketing and General Manager of Marketing Company, and other leaders, as well as cadres above senior managers of various functional departments of the Business Department and all the staff of the Marketing Company attended the meeting.。

Firm confidence Take the initiative

The conference comprehensively reviewed and systematically summarized the work in 2023.,At the same time, it establishes development goals and business strategies.,To ensure the successful achievement of the business objectives of the Division in 2024。The overall market demand for sanitation vehicles in 2023 is weaker than expected.,But the Proco marketing officers and men insisted on implementing every car must compete under multiple pressures.、Customer-centric、Dare to show the marketing concept of sword,In some regional markets、The key areas of new energy and the development of head customers have made remarkable achievements.,New Energy Promotion Achieves Breakthrough from Point to Area,The 151010 project has achieved initial results,The overseas business has been completed.、And sold in many countries.。Behind these achievements,It is the marketing people who dare to rush.、Dare to try、Full embodiment of daring to win。

Deputy General Manager of Fukuda Leisa and Party Secretary of Proco Business Department、President Pan Linbo

 Facing the coming year of 2024,Expectation、Look forward to、Outlook、People gave all the adjectives of hope.。Face this bright prospect.,Deputy General Manager of Fukuda Leisa and Party Secretary of Proco Business Department、President Pan Linbo is full of confidence.《Firm confidence, take the initiative, take great strides, unite and struggle》Presented in the Thematic Report,2024,We must strengthen our confidence.,Dare to challenge and win the goal;Take the initiative,Carry out new energy business in an all-round way,Market front-line personnel should grasp the market demand for new energy.、Customer characteristics、Product technology、Price competition、After-sales service;Each business module in the marketing background should have a goal.、There is a path、Carry out new energy market support work with content;Take a big step,Take customers as the main line,Comprehensive upgrade of marketing capabilities,Carry out 151010 development project in a down-to-earth manner,Key areas must be won.,Stick to the green hills and don't relax、Do not take Loulan swear not to return,Take a big step,Go to the place where the customer works.,Win customers;Cohesion,Unity and struggle,Performance is king,We must stick to a goal.、One voice、Combined type trans-regional United operation。

Lei Lingdong, Vice President of Marketing and General Manager of Marketing Company

After 10 years of rapid development, sanitation vehicles have entered a period of deep adjustment.,2024 will usher in recovery growth;Under the background of double carbon,Pure electric sanitation products will develop rapidly,New Energy(Pure electricity、Hydrogen fuel、Plug-in mixing)Products will become the driving force for sustained growth。Lei Lingdong, Vice President of Marketing and General Manager of Marketing Company, made a speech entitled《Take advantage of the situation  Win 2024》Marketing report,It points out the direction for marketing work in 2024., All marketing officers and men must seize the market opportunity,Customer-centric,Stick to it “Full direct sales、Comprehensive new energy” ,By developing a multi-business model、Innovation and optimized management,Promote market development、Customer development、Product development and promotion,Achieve breakthrough and promotion of sales volume。

Cheng Xiaojian, Vice President of R & D Division

Relying on Foton Motor“Three electricity”Leading edge in technology,Fukuda Proco has been at the forefront of the industry in the development and application of new energy sanitation vehicles.。Technology and product development focus on mixing、Intelligent networking、Automatic driving、Hydrogen fuel and other core modules,Further enhance product strength,Accurately define customer needs,Create high-quality products and popular products。Cheng Xiaojian, Vice President of R & D Division《Technology leads Help marketing》The R & D product strategy for 2024 is presented in the Product Planning Report.、Product Solutions and Proco Product Development Overview,Let's clarify the development project in 2024.、New Technology Project、Dedicated Scenario Project、Core technology projects and product competitiveness, etc.,The front line of marketing must be fully familiar with the product.,Effective and active promotion,Become a new sales growth point in 2024。

Chen Ze, Executive Vice President of Business Department

Focus on capacity building,Fight against persistent quality problems in an all-round way。Mr. Chen Zezhu, Executive Vice President of the Business Division《Sales Tenglong、Quality escort、Create brilliance together——2024 Physical Quality Improvement Initiatives》According to the report,In 2024, we will continue to adhere to the quality priority strategy.,Focus on the quality of new product development and new energy market,Enhance prevention and quality control capabilities,Significantly reduce quality loss,Continuous promotion of annual quality research projects,Create a high-quality brand,From R & D、Supplier system planning、Process assurance、Do a good job of quality control in the whole value chain of production and manufacturing,Do a good job of quality assurance and solid backing for marketing。

Learn from advanced examples,Gather the strength to forge ahead,Glory inspires us to move forward。Under the correct leadership of the Party and government team of the Division,Marketing、Manufacture、Procurement、R & D, management and other value chains are all working together.,Practice with action“Dare to rush、Dare to try、Dare to win”Core values,In their ordinary posts, they have handed in a satisfactory answer sheet with practical actions and outstanding achievements.。To affirm the results、Set up a model、Affirm the support of each value chain for the market,Stimulate the sense of mission and responsibility of all staff members of the business department to start their own businesses,The conference held a commendation ceremony.,For employees with outstanding performance、The team was evaluated and commended.。

Support the star

Li Zhineng Peng Liangcai Mozart Che Lang Wang Yongqiang He Long Xiang Dai-nan

Sales star、Service star

Liang Zhihua Liu Zhenxing  He Ronghua Zhang Chong and Liu Rongsong Pan Zhenjun 

Zou Hu Ning Shunfei Li Xiaomao

Futian Leisa Advanced Staff

Ma Gaojian Li Jianping Yang Desheng Yang Ronghui Shi Yibei Xiao Li Qin

Futian Leisa Class Excellent Team

North Sales Company North Strategic Account Branch

North Sales Company Shandong Branch

 Southern Sales Company Guangdong Branch 

Marketing Support Department

Advanced employees of Foton Motor Group

Fukuda Leisa model worker

Yang Ronghui

The golden dragon is prancing Win 2024

Expedition ceremony,Vice President Lei Lingdong led all the marketing personnel to take the oath.,Push the activity to a climax。Fukuda Proko Marketing Soldiers Stand up to the Tide,Will start a second undertaking、Ambition and Commitment of the Energy Revolution,Implementing the Win-win Action of Opening up Territory,Take problem solving as the standard、Aim to win、Defend dignity with performance!

High aspirations,Listen to the dragon sing.!The majestic Xianglong of the North and South Sales Company is eager to try.、It is urgent to take off,President Pan Linbo and Vice President Lei Lingdong jointly added the finishing touch to the auspicious dragon.,Inject the soul of the dragon,Two auspicious dragons hovering in the air、Flying and dancing、The momentum is like a rainbow,Implying that Proco marketers will be strong.、Firm faith,Go to 2024,Ensure that the year-round goals are achieved!

Even though the journey is perilous.,Faith melts all difficulties in the chest.!Proko Marketing Man Who Dares to Fight,Will cut off the pass and seize the pass,Fight against all the heroes,Work hard all the way、March triumphantly、Take advantage of the situation、Win 2024!

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