Accelerating international development is the responsibility and solemn mission of Shandong Lingong to build a new overseas development pattern.;And conform to that development trend of the construction machinery industry.、Strategic measures to lead the transformation and development of the industry and ways to break the situation;It is the inevitable choice and the only way to build a world-class enterprise.。Shandong LingongSince early 2024,A number of targeted training sessions on construction machinery product knowledge and overseas market conditions have been conducted.。
Kazakhstan——A new way、New skills
The beginning of 2024,Kazakhstan Government Releases Comprehensive Infrastructure Plan,Shandong Lingong Agent Hama actively responds to national policies,The product line has been expanded,Sufficient product reserves have been made.,Make sure it's quick、Accurately meet customer needs,Provide one-stop solution for customers。
To improve the professional level of the overseas agent team,Strengthen the International Market Competitiveness of Shandong Lingong,Shandong Lingong Overall Arrangement、Carefully prepared,Three-week product training for Hama sales and service personnel。
New ways to train new knowledge、New skills, new markets.。This sales training is based on the new product selling point.、Upgrade the change point、Punctuation of competing products is the main content,Make it intuitive for salespeople、Quickly grasp the core advantages of products。Multiple perspectives、Personalized insights further deepen the student's understanding of the product,New products realized、Integration of new knowledge、Draw inferences about other cases from one instance。At the same time,Service training has changed the way of giving priority to theory in the past.,Joint service personnel go deep into the market for on-site maintenance。While explaining the maintenance knowledge,Interspersed with explanation of structural principle,Make a dull and complicated theory vivid and simple,Training methods are more grounded。
Ghana——Theory+Scenario simulation
From the dealerSMT15 sales elites of the company,Overcome difficulties with Shandong Lingong trainers、Learn together and advance together。
Used in this training“Theoretical teaching+Scenario simulation”The mode of teaching。The course mainly focuses on the latest product line of Shandong Lingong.—HSeries loader、Excavator、Motor grader、Theoretical study and systematic operation of key products such as road rollers and products at both ends.,It shares a number of comprehensive contents such as technical support and after-sales service process.。
Through the combination of theory and winding machine,Deepen the trainees' understanding of the product。The training also set up a scenario simulation link.,Ask the trainees to simulate the introduction of temporary enterprises to local customers.、Lingong Brand and Product Advantages。Help to consolidate the training foundation for overseas sales and service personnel,To provide customers with better service。
Future,Shandong Lingong will continue to strengthen the construction of overseas service team,Bring first-class service and experience to customers around the world!
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