Recently,《China's Top 100 Offshore Brands》(Hereinafter referred to as《Top 100 list》)Publish,Sany Group relies on the excellent performance of brand globalization,Rong Lie“Top 50 Leading Brands”Number 24,It is the highest brand in the construction machinery industry.。
According to introduction,The first《Top 100 list》Shenzhen Federation of Industries、Jointly released by Guangdong Industrial Internet Innovation Center of China Information and Communication Institute,It is the first professional international brand value evaluation team in China responsible for the whole process.,Refer to ISO brand evaluation standardsISO Indicators of 20671,A list that is fairly evaluated using data provided by trusted third parties。
《Top 100 list》The selection criteria include three items.:Founded by Chinese enterprises;The proportion of overseas business revenue is not less than 30%Or not less than 3 billion yuan;Brand must have a certain public base and popularity.。
The list follows the international brand value evaluation practice.,List of Chinese and international brands,Screen out more than 1000 brands that meet the selection criteria,Through comprehensive and in-depth analysis and evaluation,Make a comprehensive assessmentTop 50 Leading BrandsAndTop 50 cutting-edge brands。
In order to seize the new era、Opportunities for a new technological revolution,Sany Group implements globalization、Digitalization、Low-carbon transformation strategy。Among them, globalization ranks first.,Urgent and important,It aims to integrate global resources from the past export of products.,Support global business。The Group currently develops the products required by customers in different regional markets.,Actively promote overseas localized manufacturing layout,And in the organizational structure,、Comprehensive innovation of management mode。
Through globalized resource allocation,The globalization level of Sany Group is constantly improving.,In 2023, it achieved the best overseas business performance in history.。Since this year,Good News of Sany's Overseas Market,Saudi Arabia won the largest single order of 80 electric trucks in the world、Indonesia's largest order of 2000 excavators、SY215EFirst Show in the Netherlands to Achieve a New Breakthrough in European Electric Excavator Sales……
Be honored this time《Top 100 list》,Once again, it highlights the extensive influence of Sany brand in the global market.。Sany will unremittingly pursue excellent quality,Further expand good reputation in overseas markets,Become“Made in China”A shiny business card!
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