New quality development，Build the future together！November 26-The 29th，Shandong Lingong Reloaded with 21 New Productsbauma CHINA 2024（Booth number：OutdoorC.50），All-round display of new technologies in the field of construction machinery、New materials、Innovative achievements in new technology, etc.，Explore new industry trends with global customers、New Future。

Product-based，Service-oriented！Zhao Peng, Assistant General Manager of Shandong LingongBe interviewed by the media during the exhibition，This paper introduces in detail the layout and development reform of Shandong Lingong in the post-market service.。In recent years，Shandong Lingong constantly brings forth new ideas in the field of service，Customer demand oriented，Driven by technological innovation，Committed to building more efficient、Convenient、Intelligent service system。

Take advantage of the situation，Iterative upgrade of service brand

Construction machinery aftermarket is a service-oriented industry.，With the increasing number of domestic construction machinery and equipment.，The market competition has shifted from the sales link to the systematic competition of service and even the whole industry chain.，Customers' awareness and requirements for service are also increasing.，Demand is more immediate、Specialization and personalization。

As a leading enterprise in China's construction machinery industry，Over the years，Shandong Lingong always focuses on customer needs，Not only technology-driven product innovation，Iterative upgrade，It is also committed to providing customers with the whole life cycle from beginning to end.、The mission of the whole process service，Continuous deep cultivation of post-market value chain，Explore new ways to upgrade。

2014，Shandong Lingong takes the lead in releasing enterprise-level service brand in the industry“All the way”，Unified service standards and service processes have been established.；2021，“Whole Heart 2.0”Service brand release，With“Fast、Major、Care”As the core，Made 6 brand value commitments、10 Service Value Commitments；2024，Service brand upgraded again，“Whole heart 3.0”Blockbuster release，With“See the future，Smart Enjoyment Service”As the core connotation，Promote the transformation from passive service to active preventive service.，Create a new era of intelligent service。

From 1.The national service standard of 0 is unified.，To 2.Digital Convenience Services for 0，Then to 3.Intelligent and active service of 0，Shandong Lingong “All the way” Every iteration upgrade of service brand，It is a vivid reflection of precise insight into customer needs and excellence in service quality.。

Do not shoulder the heavy trust，Lead the service to a new quality

Construction machinery aftermarket service is an important part of the industry.，It has become an important yardstick to measure the competitiveness of enterprises.，Highlight the market value of the brand。In the post-market where service slogans are overwhelming.，Shandong Lingong has always adhered to the principle of serving customers steadfastly.。

While pursuing rapid development，Shandong Lingong inherits“Reliable bearing of heavy load”Brand concept，Customer demand oriented，Take value creation as the core，Will“The whole journey is dedicated to you.”The service idea is integrated into every link from new product development to old machine replacement.，Use“Exceed industry standards、Exceed customer expectations”The service，Fulfill the promise of not shouldering the heavy trust。

Shandong Lingong First Promotes Active Prevention Service in the Industry，Full implementation of service standardization，Guarantee the attendance rate of equipment；Establish“Reverse”Service mode：Quarter of an hour response、2 hours in place、Solve within 1 day，Provide quick support for each temporary equipment；Carefully guard，Normalized development “Health diagnosis”Service Action，Visit by special vehicle once every two weeks，Ensure uninterrupted construction；Continue to carry out diversified equipment maintenance ability training，Meet customers' escalating service needs。

Quality is the soul of a brand，Service is the lifeblood of a brand。Shandong Lingong“Quality Wanlihang”Started in 2011 and went deep into the front line，Held in different ways year after year、Never stopped，It has been 14 years since then.。Take the initiative to approach customers，Listen to your customers，Start from the needs of customers，It also improves the product quality and service quality of Shandong Lingong in a more comprehensive way.。

At the same time，With China's construction machinery after the market into the efficient.、The Digital Age of Intelligence，The service mode has gradually changed from traditional after-sales service to more refined service.、Change in the direction of personalization and high-end。Brand new and upgraded“Whole heart 3.0”Service brand，Relying on digital service platform，Drive the transformation of proactive prevention services，Build higher、Faster、Better service standards，Boosting Shandong Lingong Service to a New Level。

 

Service wins，Create a new strategic highland for going to sea

In recent years，With the steady progress of Shandong Lingong's internationalization,，The service needs of overseas customers are also changing.，Prompt service、Supply of accessories、Extended warranty and other post-market businesses have become an important factor affecting customer choice.。

In overseas markets，Shandong Lingong comprehensively promotes implementation“Customer-centric”Development strategy，And join hands with overseas agents for global release.TOP SERVICEService brand，With“Major、In time、Caring”Service concept and“Become the preferred Chinese brand for global customers”A vision of service，Actively practice“Customer-centric”。

Back in 2009，When Shandong Lingong began to lay out overseas markets on a large scale，Then uphold“Channel is king、Service wins”Idea，Will serve、 Accessory 、Training in front of the product，Set up overseasCentral warehouse of three major accessoriesAndThree major training centers，It solves the problem of untimely supply of overseas spare parts.、Long service time and inadequate training.。

Now，Shandong Lingong is quick and steady.，Has been built“1+6+N”Domestic parts system and“1+5+8”International parts system。Global service network layout，As well as the efficient and high-quality network constructed by international first-class distributors and service providers.，It can ensure that every product of Shandong Lingong can get high-quality service response at the first time.。

Electrification、Intelligent、High-endIt is the future development trend.，Market competition at home and abroad is becoming increasingly fierce.，Can we occupy the market in this situation?，Expand the share，Service is crucial。Shandong Lingong Actively Takes Measures to Promote Service to a Strategic Level，Recently, a post-market company was set up to manage domestic and foreign services.，Integrate and optimize domestic and foreign service systems、Accessory system、Warehousing system、Service Engineer Competency System。Shandong Lingong in the Future，Will create greater value for our customers and partners。

A spark can start a prairie fire.，Backed by reliable services！Future，Shandong Lingong will continue to insist“Customer-centric”Concept and whole-hearted service concept，In all working conditions、Full package、Serve wholeheartedly，Practice with all your strength“Come all the way”Service Value Commitment，The service light of Shandong Lingong will illuminate every corner of the world.，Delivering Better Quality to Global Customers、Efficient、Intelligent service experience！